Candle packaging offers excellent protection with various customization options, making the brand prominent among competitors. These are typically manufactured using kraft paper, cardboard, or rigid material to give your candles a luxurious presentation. The packaging can be personalized using artwork design, color contrast, and window cutouts to give customers an amazing experience.
Custom mailer boxes are a popular way of packaging candles to keep them safe during transit. The boxes are crafted using eco-friendly materials to ensure durability. They often include custom inserts to give candles extra cushioning. The brands can also add transparent window cutouts to let the customers enjoy the sight of mesmerizing candles. To understand it more, let’s dig into the different candle packaging ways:
What is a Wrap?
Wrap is an eco-friendly paper used to decorate presents for friends, family, and loved ones. It adds a festive touch to special events or occasions, creating a sense of excitement for the recipients. These papers can be customized in a wide range of colors, textures, and designs to convey a celebratory feel. Wrapping makes the gifts visually appealing while preserving and protecting the surprise element. It is mostly used on birthdays, weddings, Christmas, New Year, etc.
What We Mean by Wrapping a Candle?
Wrapping a candle refers to securing a candle with an attractive paper complementing the candle’s shape and size. The papers are mostly chosen according to the event or occasion. These are cut using scissors and fixed with some sort of glue stick or adhesive tape. The brands can also go for customized ribbons to embellish their premium candle collection.
List of 4 Easy Ways to Wrap a Candle
Following are 4 easy ways of wrapping a candle to attract potential buyers and enhance brand recognition:
1. Gift Bag & Candle Box
Gift bags and candle boxes are the two most common ways of wrapping a candle yet both of them are incredibly popular and hold their own set of benefits.
- Gift bags are versatile as they can be customized in various sizes, colors, and designs to make them perfect for different events or occasions. They are effortless to carry and do not require much cushioning, wrapping, or presentation elements. Custom labels, stickers, or handwritten notes usually go well with the candle gift bags.
- Candle boxes are durable and provide great protection to the candles during transportation. They are manufactured using high-quality packaging materials including kraft paper, cardboard, or corrugated cardboard to give your candles a professional outlook. These boxes can be personalized using the brand logo, artwork design, and messages to fulfill the candle packaging requirements.
The selection of a bag or box depends upon the client’s budget, brand preferences, and the desired level of protection. However, the brand should ensure that the bag or box easily accommodates the candle to avoid damage. The material should be sturdy enough to withstand the tough shipping procedures. This would help the brand to efficiently present its candles on retail or online platforms.
2. Wrap With Glitter Paper
Give your candles a sparkly touch by wrapping them in glittery paper. This augments the overall aesthetic feel of the candles and creates a dazzling effect on the target customers. The glitter paper can be tailored in various designs, patterns or color contrasts according to the event theme. These wrapping papers set your candles apart from your competitors and offer buyers an amazing unboxing experience.
3. Use Kraft Paper Tube
Kraft paper tubes give your candles an organic outlook. These are strong and sturdy as they are manufactured using kraft paper, an eco-friendly material made with wood pulp to promote sustainability. Kraft paper tubes are crafted in a diameter slightly larger than the candles. These can be personalized using ribbons to secure the overlapping ends of the candle packaging. To give an extra layer of protection, the brands can also go for customized tissue paper or bubble wraps to create cushioning inside the kraft paper tube.
4. Try the “Tootsie-Roll” Technique
The “Tootsie roll” technique gives your candles an interesting presentation with the minimum wastage of materials. The fun wrapping is popularly inspired by the candy packaging. This is a playful activity used to wrap a candle with a narrow paper strip. The spiral pattern overlaps the paper around the candle to create secure packaging. The brand could embellish the candles using ribbons or bow ties around the center part of the roll. This is a cost-effective and minimalistic approach used for candle wrapping.
Why Does Candle Need Protective Packaging?
Candles need protective packaging for various reasons, some of which are mentioned below:
- To ensure the safety of fragile candles during storage, handling, or transit.
- To prevent candles from damage.
- To protect the delicate candles from temperature fluctuations, melting, or deformation.
- To preserve the fragrance of candles for extended durations.
- To keep the dust, dirt, and other contaminants away from candles.
- To give potential buyers a positive brand image.
- To highlight the key features including the brand name, fragrance, burn time, etc.
- To give your candles an attractive presentation for retail or online platforms.
- To securely deliver candles to the customer’s destination.
Is there any other technique for packing candles?
Yes, the brands can use custom candle boxes for packing candles. Custom candle boxes are protective containers designed to elevate the brand image and attract the target customers. These are crafted in custom dimensions to keep the candles safe during transportation. The boxes can be personalized using color contrasts and innovative designs to offer customers a memorable unboxing experience. High-quality printing and finishing techniques are used to enhance the candle presentation in the competitive marketplace.
Why Use Boxes and Wraps for Candle Packaging?
The brands should use boxes and wraps for candle packaging to keep them safe from breakage during storage or shipping. Such type of packaging acts as a great barrier to moisture or damage. They maintain a stable temperature to prevent melting. Boxes and wraps preserve the aromas and quality of candles to impress potential buyers.
Is Wrapping Eco-Friendly or Harmful for the Environment?
Yes, the wrapping is eco-friendly and has a positive impact on the environment. Most of the wrapping papers are manufactured using recyclable materials, which eventually lessen the amount of waste in landfills. These are reusable, biodegradable, and compostable. The wrapping holds low carbon footprints to promote sustainability and make the world move towards a greener ecosystem.
Can We Use Wrap Paper to Ship Candles?
Wrapping paper can be used as a decorative element but it is not recommended to use it for shipping purposes. The brands should use candle mailer boxes, and containers specifically designed to protect and safely ship candles to the customer’s doorstep. These are typically manufactured using cardboard or corrugated cardboard in various sizes to accommodate candles of different dimensions. These boxes can be customized using a logo, artwork design, and color contrast to increase brand visibility. The brands can use custom inserts or padding to create cushioning for the candles in transit.
Where To Get Custom Candle Wraps?
To get custom candle wraps, you should contact a leading packaging supplier. Box Agency is a hub of packaging professionals, focusing on the provision of the best services at competitive prices. Our skilled team hold no compromise on the quality of materials and design to surpass the client’s expectations. We hold a wide range of dieline templates to help the brands choose the best for their candle wraps. To place your order, discuss your set of requirements with our designers and get your custom candle wraps at a fast turnaround time.
